Letv launched its latest flagship smartphone, the Le 1s. It features an all-metal body, along with fingerprint ID and fast charging technology.
"Letv’s new products reflect the needs and aspirations of all our customers with the high-performance Le 1s phone at a breakthrough sub- 1099 RMB—and also a luxurious 120-inch Super TV that appeals to ambitions of all our customers," Letv founder and CEO Jia Yueting said.
The Le 1s features a bezel-less design and is powered by Mediatek flagship Helio X10 Turbo octa-core processorcoupled with 3GB RAM and 32GB in-built storage, and a reversible USB Type-C with fast-charging SpeedVolt technology. The Le 1s also introduced the world’s first mirror fingerprint sensor "Le Touch" that can double as a camera shutter button. Le 1s comes pre-installed with the EUI 5.5 operating system, providing access to Letv’s world-class ecosystem and content services. Le 1s will be jointly launched at LeMall.com and JD.com in China on Nov 3, available for 1099 RMB (appr. Rs 11,365).
The sales channels shall remain open on a long-term basis, and customers can continue to purchase the product. In addition, the device will no longer be bundled with Letv membership.
At the April 14 event earlier this year, Letv launched three Le Superphones, and since then, sales have exceeded 1 million units, the fastest among all new brands to break the million-unit sales barrier. In the 6 months after its launch, the Letv Le Superphone redefined mobile phones with its ecosystem model, pushing the industry from the smart phone era into the ecosystem era.
"Letv’s new products reflect the needs and aspirations of all our customers with the high-performance Le 1s phone at a breakthrough sub- 1099 RMB—and also a luxurious 120-inch Super TV that appeals to ambitions of all our customers," Letv founder and CEO Jia Yueting said.
The Le 1s features a bezel-less design and is powered by Mediatek flagship Helio X10 Turbo octa-core processorcoupled with 3GB RAM and 32GB in-built storage, and a reversible USB Type-C with fast-charging SpeedVolt technology. The Le 1s also introduced the world’s first mirror fingerprint sensor "Le Touch" that can double as a camera shutter button. Le 1s comes pre-installed with the EUI 5.5 operating system, providing access to Letv’s world-class ecosystem and content services. Le 1s will be jointly launched at LeMall.com and JD.com in China on Nov 3, available for 1099 RMB (appr. Rs 11,365).
The sales channels shall remain open on a long-term basis, and customers can continue to purchase the product. In addition, the device will no longer be bundled with Letv membership.
At the April 14 event earlier this year, Letv launched three Le Superphones, and since then, sales have exceeded 1 million units, the fastest among all new brands to break the million-unit sales barrier. In the 6 months after its launch, the Letv Le Superphone redefined mobile phones with its ecosystem model, pushing the industry from the smart phone era into the ecosystem era.
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